Analytical/performance cookies. We may also use an analytics service provider (including Google Analytics) for website traffic analysis and reporting. Analytics service providers generate statistical and other information about the use of the Site by using cookies, which are stored on users' computers. They allow us to recognise and count the number of visitors and to see how visitors move around our Site when they are using it. This helps us to improve the way our Site works, for example, by ensuring that users are finding what they are looking for easily. The information generated relating to the Site may be used to create reports about the use of the Site and the analytics service provider will also store this information.
You can find more information about the individual cookies we use and the purposes for which we use them below:
- Cookie: _ga
- Name: Google Analytics
- Purpose: This cookie enables us to estimate our audience size and usage pattern and how visitors reached our Site.
- More information: http://www.google.co.uk/intl/en/analytics/privacyoverview.html